Investing in maintenance means staying secure
Investing time and resources into your website's security is crucial. In the same way that your mobile phone operating system and apps require regular updates, so does your website. Performing these regularly helps keep your website safe, secure and fast. We’ve helped new clients recover hacked websites with security flaws and it’s a worrying, time-consuming and costly process. This often occurs as the result of little or no maintenance being undertaken. Regular maintenance is best done from the outset, but if your website has been neglected we can help get it back up to speed and provide ongoing maintenance. This keeps your website secure and gives you peace of mind. One less thing to worry about!
Evolving and growing
Shop windows can be regularly changed to show off new products and promotions and to stay fresh and appealing. Websites need the same attention and should keep up with changes within your business. It could be updating the logo, changing images and brand colours or adding pages. It could be adding gated content, data capture integration or a microsite that provides a service or promotion to your clients. Your website’s appearance and functionality can, and should, change regularly.
Increased performance = increased success
It’s easy for organisations to forget about their website once it has gone live and to focus on other areas of the business. But your website is fundamentally tied to your business and should be generating leads, driving sales or performing a service, so it’s crucial to keep it performing at its best. Having a maintenance package means paying attention to your website to increase performance and speed. We’ll give you feedback, let you know which updates we’ve performed and will make further recommendations based on our findings. This is a great way to ensure your website is maximising its potential impact on overall revenue and business performance.
Understanding the customer journey
To understand the customer journey and how effectively it is working towards your objectives, we can incorporate regular evaluations and recommendations into our website maintenance packages. We’ll dive into your site's analytics and suggest areas of improvement based on visitor behaviour.
Future-proofing is key
We understand things change; business objectives, team structure, product development, and market growth. Options within our maintenance packages ensure you don’t feel stuck with the same website functionality forever. Instead, your website can flexibly evolve with the needs of the business. This flexibility is reassuring to stakeholders and areas within the business who may have concerns that the first iteration of the website won’t reflect the business in the future. Changes can be made to ensure that the website remains a true reflection of the brand and business objectives.
Want to know more?
A good maintenance strategy means you can change how your website looks pretty regularly and don’t need to be committed to how it looks now forever. It will keep your website up-to-date, secure, aligned with your business goals and objectives and performing at its best. We understand that requirements vary and we offer bespoke packages to suit your requirements. These services might include:
Ongoing software updates and security patches, checked for integrity and functionality before deployment
Monthly reports and recommendations on site health and security
Technical support via our online customer portal
Monthly website SEO health check
Consultancy and strategy guidance
The costs for website maintenance vary considerably depending on a number of factors such as the size of your website, the volume of traffic, the functionality, reporting and the level of service required. To talk to us about your requirements and to get an accurate quote please get in touch: [email protected]